Amazon PPC management — run weekly, reported weekly.
In most accounts I open, 20–30% of PPC spend is buying clicks that never convert — and a $1,500–2,000/month agency retainer usually isn't catching it. This is the same money, spent on the operator who actually builds the systems instead of a junior account manager, with a weekly note telling you what changed and what it did.
What happens every month
- Campaign architecture built or rebuilt — structure, match-type strategy and budget allocation around how your catalog actually sells, implemented in the account rather than presented as a plan.
- Bid management on a real cadence — every move logged with before/after values and checked 14 days later to see whether it actually helped. The same governed automation I run live in production.
- Negative harvesting and search-term mining, weekly — the leak that regrows in every hand-managed account, closed continuously instead of in an annual clean-up.
- Budget and placement management against inventory reality — no spending into a stockout, no dark campaigns on a restocked SKU.
- The weekly readout — one report you can act on: what moved, why, and what needs your decision. Not a data dump, not a monthly deck.
What changes for you
- You see where every ad dollar goes and what it buys — weekly, not quarterly.
- Bids move on schedule, not when someone remembers — the cadence doesn't take holidays during your biggest quarter.
- You stop paying for a report and start paying for decisions — the weekly note is a record of actions taken, not a dashboard screenshot.
- You own the structure — walk away and the account is still yours, organized and documented.
Optional: own the build outright
If you'd rather own the machinery than rent it, pay $2,500 once for the campaign structure and automation outright and the monthly drops to $750/month for monitoring and maintenance. Most people don't start here — it's an option on the table, not a gate in front of the door.
What this isn't
- An agency relationship — no account manager between you and the work, no monthly deck, no hours billed
- Unattended autopilot — money actions run inside guardrails you set, and anything outside them waits for your confirm
- A %-of-spend arrangement — flat fees only
- A promise of a specific ACoS — the operation runs relentlessly; outcomes still depend on product, price and market
Not the fit if: your ad spend is under ~$1K/month (the fee wouldn't pay for itself yet), or you want a human agency relationship with weekly calls.
Fair questions
Do I have to fire my agency first?
No. Most conversations start while an agency is still in place. Start with the paid account review — it shows, from your own data, whether the account is being managed or just reported on. Move the retainer only when the evidence says you should.
Why flat fee instead of a percentage of spend?
Because a percentage pays me more when you spend more, which is exactly the wrong incentive for someone whose job is to cut wasted spend. Flat fee means the only way I keep the account is by making it work.
What happens if I cancel?
You keep everything: the account structure, the documentation, the guardrail settings. The weekly cadence stops. Three-month minimum to start, then cancel monthly. No exit fee.
How is this different from PPC software like Quartile or Perpetua?
Software gives every subscriber the same algorithm and leaves you (or an agency) to run it — and the mid-tier tools still cost $250–900/month on top of whoever operates them. This is management: a person with five years inside live accounts making the judgment calls, using systems built for your account specifically. You're not buying a login.
Do you have a client case study for this yet?
Not yet, and I won't pretend otherwise. The bid automation underneath it is already live in production and the account-read method is published and judgeable today. The first three accounts are the founding slots — that discount exists precisely because those clients are the ones who produce the public case studies.